About me
Arjen Karel

In the early days of the internet (when windows 3.1 was booted from DOS, good times) I was fortunate enough to get the opportunity to lead a large research team at the Erasmus University on the percieved content quality of information on the web and how users interacted with that information. You could say that we did the first ever research on web User Experience. That is were my love for cutting edge technical enhancements and User Expereicnce was born.

lighthouse 100 score
1995

My first website

In the early days of the internet (when windows 3.1 was booted from DOS, good times) I was fortunate enough to get the opportunity to lead a large research team at the Erasmus University on the perceived content quality of information on the web and how users interacted with that information. You could say that we did the first ever research on web User Experience. That is were my love for cutting edge technical enhancements and User Experience was born.

1996

Erasmus University - UX research position

In the early days of the internet (when windows 3.1 was booted from DOS, good times) I was fortunate enough to get the opportunity to lead a large research team at the Erasmus University on the perceived content quality of information on the web and how users interacted with that information. You could say that we did the first ever research on web User Experience. That is were my love for cutting edge technical enhancements and User Experience was born.

2002

Sold my first website

We designed the first ever tools that measured content and site quality. From there my next and greates project: MarketingTracer was born. MarketingTracer is the number 1 tool for web professionals. We helped over 125.000 sites improve their SEO and UX.

It was during that time that I really started to comprehend the value of technical SEO, UX and pagespeed. The best way to describe it by imagining racing your old bike against a brand new, tuned and shining Tesla. Once you start racing the outcome is fixed.

We can help you improve the page-speed and core vitals of your web page

2003

Technical SEO consultant

We designed the first ever tools that measured content and site quality. From there my next and greatest project: MarketingTracer was born. MarketingTracer is the number 1 tool for web professionals. We helped over 125.000 sites improve their SEO and UX.

It was during that time that I really started to comprehend the value of technical SEO, UX and page speed. The best way to describe it by imagening racing your old bike agains a brand new, tuned and shining Tesla. Once you start racing the outcome is fixed.

We can help you improve the pagespeed and core vitals of your web page

2004

MarketingTracer - All in one SAAS platform

We designed the first ever tools that measured content and site quality. From there my next and greatest project: MarketingTracer was born. MarketingTracer is the number 1 tool for web professionals. We helped over 125.000 sites improve their SEO and UX.

It was during that time that I really started to comprehend the value of technical SEO, UX and pagespeed. The best way to describe it by imagening racing your old bike agains a brand new, tuned and shining Tesla. Once you start racing the outcome is fixed.